New Instagram function allows you to create a profile just for close friends

Have you ever gotten tired of having a single profile for all your Instagram posts? Flipside will arrive to change the game. O Instagram has started testing this innovative feature, giving a lucky few the chance to try out an exclusive alternative profile for close friends.

What is Flipside? Exploring the new private profile

Flipside is an approach to sharing your experiences in a more intimate way. This feature, previously known as Your Space, has been in development for months and will gradually be made available to select users.

It works simply: you can create a profile with a photo, define a bio and, best of all, share photos, videos and Reels which can only be seen by whoever you choose. A private space for your most personal posts.

The development of Flipside became known in November 2023, when Alessandro Paluzzi, a renowned informant of new application features, shared a screenshot of what was then called Seu Espaço. Since then, the tool has evolved and come to life as Flipside.

When creating a post on Flipside, simply select the “Audience” option during the creation process.

This allows you to choose who will have access to the content, leaving only your closest friends to see what you share in this unique space.

Instagram has been evaluating the public reaction

For now, Instagram has decided on a gradual approach to gauge public reaction before rolling out the feature to everyone. The availability of Flipside is still unknown, and there is no definitive date for general use.

The feature coincides with other recent efforts by Instagram to promote more private sharing. The trend of creating more intimate spaces on social media has been gaining momentum, and Instagram seems to be aware of this change.

In addition GoalInstagram’s parent company, recently introduced Meta AI, a virtual assistant that promises a new way to discover content.

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