Apple is once again at the forefront of innovation, changing the way customers engage with its products. The technology giant has developed a system that ensures that iPhones sold in its stores reach consumers in impeccable condition, with the operating system already updated.
This means that the user experience will no longer be interrupted in the first few minutes after purchase due to the traditional mandatory mobile operating system update.
Apple starts updating iPhones still in the box
The technology developed by Apple is truly revolutionary. It involves creating an update area within the store, capable of establishing a remote connection with the iPhone in the package, updating the iOS system and then turning the device off again.
Image: Apple/Reproduction
All of this occurs while the iPhone remains sealed in its packaging and continues to be powered to ensure the update goes smoothly.
This remarkable advancement has the potential to further increase customer satisfaction by eliminating one of the common inconveniences faced by new iPhone owners.
Currently, when purchasing an iPhone, the customer usually needs to go through a mobile operating system update process. This procedure can be time-consuming and often requires the device to be connected to a power source due to high battery consumption during the process.
The good news for enthusiasts of Apple This new system will be implemented in the brand’s stores by the end of the year. In Brazil, Apple has two stores, one in Rio de Janeiro (RJ) and another in São Paulo (SP).
At these establishments, customers will be able to enjoy the convenience of receiving an iPhone that is already updated and ready to use, eliminating the need to wait for time-consuming updates once the device is removed from the packaging.
Image: Apple/Reproduction
The procedure is remarkably simple. In the store, the iPhone is activated remotely, the iOS system is updated to the latest version, and then the device turns off again.
All of this is done while preserving the integrity of the cell phone’s seal and ensuring that the battery is charged. This way, consumers can start using their iPhone immediately, without any interruption.
Mark Gurman, a renowned technology expert, believes that by the end of this year, Apple customers in various parts of the world will be able to enjoy this new level of convenience and an improved experience.
