Say goodbye to “Like” on Facebook Pages for good reason. The social network has announced a series of changes to Pages, starting today. Removal of the “Like” button. What a pity, you may say: “Liking” is undoubtedly one of the most characteristic aspects of the social network.
But this measure makes sense because Like doesn’t just have its defenders. First of all, Facebook wants to keep professionals together by rethinking the relevance of pages to themselves and their customers. The idea is to make these pages a real platform that takes corporate communication to new horizons. The exact opposite of what is possible now; in fact, it is a real nightmare, especially for brands in crisis.
Facebook is turning its Like Page around and hoping to attract more businesses
Finally, Facebook strengthens detection of hateful or inappropriate content. In addition to granting a “Verified” status to users who request it. These changes are being applied to a limited number of pages starting today, before a broader rollout in the coming months.
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