The situation remains the same in each quarter. Despite the number of downloads much higher than its competitors, Google Play store much less profitable thanapp store. In the second quarter of 2017, Apple’s app store generated up to 95% more revenue than the Play Store. New figures announced by App Annie confirm this trend.
Google Play Store and App Store: Cryptocurrency exchange apps are among the most popular apps
Applications increased in the last quarter of 2017. “Users have downloaded more apps than ever before: there are nearly 27 million users on iOS and Google Play Store” . According to Lexi Sydow, marketing analyst at App Annie, the number of app users increased by 7% in one year. Financially, Play Store and App Store users spent $17 billion in the last quarter of 2017. This is 20% more than the same period last year.
In this context, the Google Play Store broke a historical download record. “The number of downloads on the Google Play Store has exceeded 19 billion” Explains Lexi Sydow. That’s 145% more downloads from the App Store. The spike in the number of downloads is mainly due to emerging markets such as India, Indonesia, and Brazil.
What are the most popular apps in the Google Play Store? Not surprisingly, mobile games top the charts. Second, we find finance and personalization apps that allow you to customize your Android. “Users are increasingly using apps to manage their bank accounts and investments” says the analyst. The enthusiasm for Bitcoin and cryptocurrencies in general is no stranger to the rise of banking apps.
As noted Lexi Sydow’s App Store once again generated 2x more revenue than the Google Play Store. “$11.5 billion in global spending in Q4 2017″. That’s 95% more revenue from the Play Store. What do you think of these numbers? Why do you think the App Store generates much more revenue than the Play Store?
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