How to Add Animated GIFs in WordPress

GIFs (Graphics Interchange Format) rule the web. This ubiquitous phenomenon has been around since 1987, but has never been as common as it is now.

No matter what social networking site you’re browsing, you’ll come across the Mariah Carey nodding, smart thinking man GIF. I do not know thator the calculating confused lady trying to put two and two together (pun intended).

In addition to using GIFs on social media channels, people add GIFs to their texts, holiday e-cards or websites when they want to convey a feeling, convey an idea, share a joke or better express themselves in the digital world. If you want to spice up your WordPress site with a GIF here and there, this article is for you. We will discuss:

We’re going to talk about adding animated GIFs to WordPress using the Classic Editor, Gutenberg, and Elementor, so stay tuned.

Benefits of Using GIFs

Using animated GIFs can be very beneficial for your business. Over the past few years, brands have started to include them in their online campaigns, and these are some of the reasons why.

GIFs Connect With Users Better

Studies show that the human brain processes images 60,000 times faster than textand an impressive 90% of the information transmitted to the brain is visual. Images are undoubtedly very effective, but animated GIFs stronger emotional impact on people and more relatable than other types of visual content. This allows brands to connect with their target audiences and develop better relationships with them.

GIFs Are Great For Promoting Products

Feel free to add GIFs to your promotional campaign whenever you want to promote your services. Sure, you can go with videos, but keep in mind that GIFs load faster and take up much less bandwidth.

they are a fun and creative way to advertise your brand, showcase your offer and highlight the benefits of using your products. Plus, GIFs are just the emotion you want to express and a summary of the GIFs (eg. giphy.com), you won’t have to worry about finding the right one for every situation.

GIFs Let You Showcase Your Brand Personality

It is important for your users to understand that there is a person behind the brand, and GIFs help you add a human touch to your work. It allows you to interact with your users in much the same way they interact with their friends, and develop a personality for your brand that people want to interact with. The closer you are, the larger your audience will be.

GIFs Work Great in How To

GIFs are a great choice when you want to explain to your users how something works and how to use a product.. Instead of skimming through the manual and reading countless lines of text, an animated GIF will go a long way and help people understand the instructions better.

How to Add GIFs in WordPress

To add a GIF to WordPress, go to a page or post the GIF file where you want to upload it.

if you are using Gutenberg as your homepage builder, picture block first.

Next, upload the desired file, choose one from your media library, or paste the URL of the GIF (we found ours on giphy.com).

The GIF is now added to the page and after pressing the button Publish When you click the button, it will appear on your website.

if you are still using Classic EditorYou’ll have some more work to do.

Go to the page where you want to upload the GIF file and click it. Add media.

Next, upload the file or choose one from your library. Then on the right side of the screen Additional Screen Setting (bottom of page) and Dimension. To display the file as an animated GIF and not a static image Full size.

Pressing the only thing back Add to Page button and then publish your page containing the GIF.

Another thing you can do is embed your GIF using the following. iframe code. Some websites, like giphy.com, allow you to copy the iframe code of the GIF, which you can then publish in the text editor on your page. In this case, you don’t have to bother changing the size of the file as it will instantly appear animated.

in case Workman is your preferred page builder, first picture widget to your page and then select the GIF file to load.

As with Gutenberg, you don’t need to install anything yourself. Find the file, upload it and watch it pop up on your website.

Solution

GIFs are undoubtedly an essential part of today’s Internet culture. There may be some people who find them silly or unnecessary, but the majority see GIFs as powerful elements that turn boring and mundane posts into fascinating and entertaining pieces of content.

If you decide to include them on your website, make sure you don’t overdo it. Although GIFs load faster than videos, if there are too many of them on a page, they can compromise your website’s performance. As with everything else, moderation is key. Use them where it makes sense, but don’t just speak through them. Keep things professional with a splash of good GIF-y fun.