Connected objects are the new trend of the moment. There are those who absolutely do not believe in these, just as they believe that they will not work at the moment, and there are also those who see the future. A new study has emerged and predicts the market will explode in 2016.
- Also read: Apple Watch success will be key to Android Wear smartwatches
The cabinet explaining this new study is GfK. According to him, there is no doubt that connected objects have a future, and there will be connected watches and bracelets that will do well in the short run.
While 31 million connected objects were sold in 2014, we should reach 72 million this year. And in 2016, sales would reach 114 million units. between sales doubling each year, thus predicting an improving future for this market.
However, there are some objects that stand out. Smartwatches and activity trackers are the stars of wearables. They represented 44% of connected items sold in France in 2014: 250,000 of the 640,000 connected items sold were sports watches with GPS, 190,000 smartwatches and 200,000 activity bracelets.
The analyst firm states that sales are mostly concentrated during the Christmas holidays. In 2014, 36% of related object sales were made in this period. It must be said that this market is perfect for making a gift: there is a large selection of products of all types and at any price. However, we must not forget that currently a third of users leave them within six months.
On our site, we regularly cover news about this connected objects market. For some time now, we’ve observed a slight shift in the perception of these wearables. While many readers didn’t believe it at first, we gradually saw the loyal site confirm that they were starting the adventure.
To get a more precise idea of your interest in connected objects, we suggest answering our short survey to see if you’ve considered it. connected objects are products of the future or whether they are doomed to fail. Feel free to share your arguments in the comments.
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