It is no longer a secret to anyone: 2023 will mark the end of account sharing on Netflix. The platform has repeatedly stated that it does not approve of this issue in previous years, and now there are only months left to ban the application. According to him, it would be at least 100 million users to share their passwords with one or more relatives, a deficit of $6 billion.
But right now there are still two big unknowns: price and method. As for the first, UFC-Que Choisir has already made its own assumptions. The organization reminds that in South America, where the measure is already in place in some countries, the bill has increased by 20% to 30% on average. If we correlate this figure with the price of French subscriptions, therefore 3 to 4 € increase per month for each user addition.
What we know so far about the end of account sharing on Netflix
An increase that is not without risk. “As in Latin America, we hope that the initial reaction of affected users will be to leave the platform, which will affect subscriber growth in the short term. But then households will activate their own accounts and additional member accounts,” Netflix says, well aware of the impending user migration.
After “how much” comes “how”. Again, Netflix has yet to make a statement on how it will verify compliance with its new regulations. On the other hand, we know that platform can mean: users IP address on every new connection, because the latter agrees to inherit this information by signing the usage agreement.
“We won’t automatically charge you if you share your account with someone who doesn’t live with you” however, it gives confidence to Netflix and therefore still remains a mystery on the issue. As a reminder, users added to an existing account in South America can only view and download content on a single device.
Source : UFC-What to choose
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