Contactless payment service Samsung Pay launched in Korea last month and is expected to arrive in the United States, then Europe, in the next few weeks. But for the manufacturer, this is the first part of winning in his home country, where the service has achieved significant success. 25,000 new members counted per day.
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At least 10,000 people will have subscribed to Samsung Pay during the launch week. A score that doesn’t seem to want to drop, Injong Rhee, Vice President of Samsung and the head of development for this new payment service estimates they are registering 25,000 new registrations per day.
Since the launch of Samsung Pay, here is a presentation of how it works, the points recorded each day have averaged $630,000. What is not mentioned, however, is the frequency of payments. That said, they point out that the majority of Galaxy Note 5 owners have used the service at least once, with between 80% and 90% of platform users making several purchases at the time of the beta launch.
For Samsung, the biggest competitor of its service is not other contactless payment services, but really smart cards and other magnetic stripes. Therefore, the Korean manufacturer decided to return it. service that can produce all kinds of cardsloyalty, credit, vital card and others.
Other services are being developed to bring new possibilities. there would be a questiona service that includes geolocation functionality. Depending on the location you use, Samsung Pay should be able to suggest places around you that offer promotions and sales.
Samsung Pay will soon be tested in Uncle Sam’s home country, scheduled for release on September 28. Injong Rhee wanted to add that soon the tests will be held in Spain as well as the UK. Europe, particularly marked by a partnership with Mastercard, should therefore be able to access Samsung Pay throughout 2016.
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