7 best alternatives to Google Keyword Planner

Ubersoner

Ubersuggest is a completely free Google Keyword Planner alternative. It is very simple to use as you don’t need to download or install anything. Simply type a domain name or keyword in any language you are interested in; you get the results. See the full keyword analysis here:

Ubersuggest offers:

• Domain overview. You can take a look at your opponents’ strategies and add some tips to your arsenal.
• Top SEO pages report. You will be able to understand which competitor’s pages are ranked according to which words and phrases. You will also see which keywords are preferred more by different social networks.
• Keyword suggestions. You will be presented with many word and phrase suggestions that you can add to your blog post. Statistics also show competition and trends.
• Content ideas. It’s like a live assistant advising you on a better type of content to write about. He knows what people want to read.
• Backlink data. A backlink is a link from a website that leads to your source. With this feature, you will be able to keep track of what data people on your site usually connect to. As a result, you know which links have the biggest impact on your rankings.

Ubersuggest has an informative blog to help you improve. You can also subscribe to a newsletter to receive marketing tips by mail.

Ubersuggest offers a wide variety of languages ​​and domains for searching. It gives full analysis of your keywords and can even generate content ideas for you.

SEO book

The SEO book is the oldest aggregator of marketing information. It offers lots of tips on business development, keyword analysis, and more.

You can create a new account to get started. It is free. After registering you can go to the SEO tools tab and find the keyword tool. It only allows English language.

As you can see from the image above, the SEO book keyword tool only provides statistics for two countries – the US and the UK.

There is:

• US monthly and daily calls
• Google, Bing and Yahoo! statistics
• If you were to buy traffic for that term on Google, CPC or an estimated keyword bid price for the associated keyword
• Monthly value. Generates a traffic value relative to monthly search volume
• Monthly and daily calls in the UK
• UK CPC
• UK monthly value

You can freely search for keywords, but it’s worth mentioning that the paid version is unfortunately not available to new members at the moment, so it’s hard to predict what other functionality will be available to us.

pros

It is quite minimalist and simple to use, it gives the necessary information.

cons

Website data is out of date, so search may only be good for popular words and collocations. It works with only two countries fully in English language. There’s also the slight inconvenience of the need to sign up with an email.

word flow

WordStream is another Google keyword tool alternative. It allows you to choose an industry and one of dozens of countries.

You can get a free trial version of the advanced feature called “WordStream Advisor”, which allows you to see statistics such as competitive score, CPC and opportunity score.

WordStream Advisor pricing is based on the monthly budget you want to spend on advertising. You can purchase a quarterly, 12-month monthly or annual prepaid subscription.

pros

It is quite convenient to use with good search settings.

cons

The free version only shows Google search volume statistics. To see other metrics you need to get a subscription which can be costly for someone.

Serpstat

Serpstat is an all-in-one SEO platform that lets you search in multiple languages.

All the necessary metrics are at hand:

• Search volume
• Competition score
• CPC
• keyword difficulty
• Keyword trends chart
• Competitors chart
• And more

You may also be interested in reading this blog to stay up to date. If you want to further expand your marketing impact, you should take a look at the paid plans that Serpstat offers. There you will find detailed descriptions of the services offered.

pros

Numerous settings are available for free. There is a comfortable search bar where you can select any domain and type a word in any supported language. Serpstat gives you a choice between going with a free version or purchasing a plan based on your needs.

cons

• Not suitable for small projects.

Semrush keyword research

Similar to the aforementioned Serpstat, Semrush is an all-encompassing SEO platform that provides everything from organic and ad research to traffic analytics. Keyword research is one of the Semrush tools. It uses a large database from many countries that allows searching in many languages.

It is recommended to take a look at the different acquisition plans to expand your chances for good SEO campaigns.

pros

Semrush makes use of large databases in many fields and languages. A keyword research tool has a comfortable interface with many metrics displayed. Advanced services are optional by subscription.

cons

• High price;
• Adding additional users is costly.

SE Rank keyword tool

SE Ranking is an all-in-one SEO platform developed for all your SEO needs. SE Ranking provides accurate SEO data and insights on keyword searches through the Keyword Research tool, a comprehensive Google Keyword Planner alternative. Keyword analysis tools have access to 3 billion keywords in 78 countries and are one of the largest keyword databases available.

SE Ranking offers:

• Key keyword parameters report: difficulty score, search volume, CPC
• Historical data of competitors’ paid campaigns since February 2020
• Bulk keyword analysis
• SEO keyword suggestions are split by similar, relevant, and low search volume
• Expand the SE Ranking database with a personal keyword list
• And more

If you want to try the SEO keyword research tool, SE Rank lets you sign up for a free 14-day trial with access to the Basic plan (250 keyword checks) and White Label feature.

pros

• Easy-to-use interface with information tips for each parameter
• You can create and update a keyword list for each new project.
• Offers information about SERP Features for each keyword

cons

• Historical data and keyword database expansion only available on Business and Enterprise subscription plans

Ahrefs Keyword Explorer

Ahrefs states that it is the most complete keyword analysis tool on the market. Features of Ahrefs:

• Seven billion keywords database updated every month
• Data for 171 countries
• Data for various search engines such as Google, YouTube, Amazon and more
• The keyword difficulty score means how difficult it will be to rank
• Click the metric. Shows the estimated number of clicks for your keywords
• Rank history statistics
• And many more advanced metrics

Unfortunately, Ahrefs does not provide any free version. They give you a seven-day trial for $7. Then, you can choose one of two paid plans for yourself – Light for $99 per month or Standard for $179 per month.

Here is Ahrefs Blog which explains different SEO and marketing topics.

pros

• It has a huge, constantly updated database for many search engines and languages.
• 171 countries are supported.
• It offers a wide range of advanced metrics to calculate your estimated progress and perspectives.

cons

• No free trial.

The best Google keyword planner alternatives in 2021

Choose the best tool from 7 main Google Keyword Planner alternatives. You can combine several tools together for the best results. However, if you plan on placing ads in Google Ads or promoting on Google, don’t neglect the Google Keyword Planner tool – in 2021 it will continue to be one of the best ways to work with keywords.

Have you tried one of these keyword spy tools? Let us know in the comment section!