White Label travel websites are increasingly being adopted by travel webmasters and online entrepreneurs all over the world. These are pre-optimized and ready-to-use solutions that enable webmasters to generate more profit with less investment. White Labels provide numerous benefits, from increased sales to faster business growth to easy scaling. So, how can you create a travel website and increase sales using the White Label solution? Read on to learn more about the features and benefits of White Labels, as well as instructions on how to set up a White Label on your website and alternatives that allow you to earn on flight and travel deals.
What is a White Label?
White Label is a very useful and time-saving search tool that allows users to view their search results directly on your website, a mobile app or a landing page. Without White Label, users would have to go to a metasearch engine like Aviasales or Skyscanner to perform their search.
Some platforms provide webmasters with a free White Label, while in other cases you may have to pay for access.
So how does White Label work? As a ready-to-use solution, White Label offers affiliates the opportunity to increase conversions without making their own development. Basically, a White Label contains two elements:
- On the showcase page, users can check affiliate offers, such as airfare, based on their searches. Also some relevant content, guidelines, customer testimonials etc. you can add
- The backend contains advertisers’ bids in the form of XML feeds that are automatically updated based on the latest information from vendors. With White Label, you can manually load product feeds, update flight statuses, etc. You can free yourself from need.
In other words, installing a travel White Label allows you to create a full-featured travel affiliate store and generate passive income from your website. Also, White Label will help you drive traffic to your website from search engines.
So how can integrating the travel White Label be beneficial for partners? Here are some benefits to consider:
- With White Label you can create a flight and hotel search engine directly on your website or mobile app. Don’t let users slip away due to a long booking process. Help them find the best deal on your travel website.
- From filters to offering comparisons and advanced search etc. Enhance the search experience even further with a wide variety of travel planning tools, including
- Improve your brand awareness. In the process of planning and booking a trip, the user will see your brand name and design.
- Make room for local audiences by displaying content and travel deals in their native language.
- Unlike banners and other promotional materials, White Label solutions are not obscured by ad blockers.
- White Label requires very little maintenance once installed compared to native advertising.
How to Create a White Label
Creating a White Label will require basic programming skills. There are basically two ways to host a White Label travel website: primary domain or subdomain.
To White Label your primary domain, access your hosting plan’s control panel and set up the domain’s 301 redirect. From there, create a CNAME record for the subdomain by pointing your main website to your White Label.
To set White Label on the subdomain, create a CNAME record for the domain in your host’s DNS settings. You do not need to create a subdomain. You only need to point the DNS to the subdomain. Note that it can take up to 72 hours for the changes to take effect.
Some White Labels can be used with your own color settings, logo, name, etc. It allows you to create a mobile application with It can be a lucrative idea as the share of traffic from mobile devices is growing and in most cases mobile app creation and monetization is over 50%.
Another approach is to create a custom travel landing page, integrate a White Label on that page and direct your traffic there. Check out our compilation of the best free hotel and flight travel landing pages on the same topic.
White Label Examples
We’ve shared a few examples of White Labels below to help you find inspiration. With these travel and flight affiliate programs, you can easily access a White Label and integrate it into your website or page.
Moyens I/O’ White Label
With Moyens I/O’ White Label, you can leverage the company’s ten years of expertise in travel and allow your website users to search for flights and hotels directly on your website. On the screen below, you can see the demo of the travel White Label website that you can create with Moyens I/O technology. This solution enables advanced customization so you can tailor it to your audience and brand to attract more travel bookings.
White Label from Kiwitaxi
Another good example of a White Label widget can be found in the Kiwitaxi affiliate program. This widget allows you to embed a search form on your website that allows visitors to find the best transfers by simply typing in their travel destination and departure point. Customize the results by choosing a language, currency, country, as well as departure and destination points to display on your website.
White Label from Localrent.com
With the Localrent.com affiliate program, partners can promote local car rental services worldwide. The brand’s White Label solution allows you to display available car options directly on your website so visitors can find the right car for their trip and book it on your travel blog. You can also customize the solution by choosing the language, country and city to display on your website.
