With the acquisition of Twitter by Elon Musk and the subsequent change of the social network’s name to “X,” many users around the world have closely followed the innovations implemented by the billionaire entrepreneur.
One of the most notable transformations is the transition to a paid platform model, along with the introduction of the “Not a Bot.” This measure aims to not only ensure the financial sustainability of the platform, but also combat the problem of bots, which has long been a concern on social media.
Image: X/ Twitter/ Reproduction.
Values to end Bots
The introduction of the $1 annual fee to post on platform X represents a significant step towards making the digital environment more authentic and human.
This becomes particularly relevant when addressing the surveillance of automated accounts, known as bots, which can be used for a variety of purposes, from spreading misinformation to promoting harmful content.
Elon Musk and his team are confident that this financial barrier will help contain the malicious influence of bots on the platform, as it will become more costly to maintain automated accounts on a large scale.
The annual subscription model, despite being originally presented as an experiment, has garnered a positive reaction from many users who yearn for a more authentic social media platform free from rampant manipulation.
Furthermore, Musk revealed that this approach aims to preserve the experience of viewing content shared by other users on the old Twitter. However, creating new posts will be impossible for accounts without an annual subscription.
New system in the implementation process
As news about the move to a paid platform model and the introduction of the “Not a Bot” tool spreads through the user community, it is important to point out that this approach is not entirely new. Ahead of its global rollout, the X team is conducting trials of the new model in the Philippines and New Zealand.
These pilot tests provide the opportunity to assess how the local community reacts to the change, identify potential challenges and opportunities for improvement before global expansion.
Both countries have a significant presence of active users on social media and represent a diversity of usage scenarios. This will allow the X team to collect valuable feedback and adjust the payment model implementation according to the needs and expectations of the user community.
In short, Twitter’s transformation into X and the shift to a paid platform model with the introduction of the “Not a Bot” tool marks a significant moment in the evolution of social media.
These initiatives have the potential to create a more authentic and human digital environment, while addressing challenges related to bots and ad saturation.
Pilot testing in the Philippines and New Zealand will be instrumental in fine-tuning and improving the global rollout, leaving users around the world eager to see how this transformation will impact their online experience.
