Founder of Serena Ventures, Serena Williamsannounced opening fund $111 million raised over a nine-year period for Opportunity and Diversity. in an interview with CNBC’s ‘Squawk Box’ On March 1, the 23-time grand slam champion announced the reason for raising this fund. That’s because she learned something long ago about investing in women’s venture capital firms.
The American tennis star has yet to confirm his retirement, despite not being on the professional court for a long time. Serena’s last match 2021 Wimbledon ChampionshipHe had to withdraw from the tournament due to a serious leg injury while playing in the first round.
In addition to her tennis career, Serena has her own venture capital firm, which she founded in 2014 with Alison Rapaport Stillman for social development.
Serena Williams’ first attempt at diversity
Nine years later, Serena Williams, along with all members of Serena Ventures, has raised a total of $111 million to launch her goal of investing in founders who help and support people in their daily lives.
“There’s a lot of stuff going on in the world right now, so frankly, the reason I started the Serena startups is because I feel the venture capital ecosystem really needs an inclusive player and a player with a platform to complete what’s needed. varies in scale. I love using my brand to meet the need to fill the gap that the market has.” said Serena.
On March 3, while discussing with Christiane, Serena Williams explained the purpose of the raised fund. “Our fund really impacts lives and companies in everyday life. What we’re trying to invest in are companies that really impact the daily lives of ordinary people. Whether in fintech, consumer goods or technology, we really just want to make a positive impact on people’s daily lives.” When asked who they will not invest in, “It’s really about diversity, not meeting our mission and what we want to invest in.”
Early Start of Serena Williams’ Initiative
“When I met my husband, that was our first conversation. This is how we met. Because I have been investing for over nine years. I was talking about investments,Said Serena in an interview with Amanpour and Company talking about her husband Alexis Ohanian.
Serena faced many problems throughout her tennis career. “I love my career. I love my tennis career, but what’s the next step for Serena? This is.” said, “This is something that I find really passionate about and that impacts daily lives.”
She was at a seminar and this woman was talking about how less than 2 percent of the capital is allocated to women’s enterprises. This fact shocked Serena and allowed the woman to assume that maybe she was speaking wrong, but after clarifying and validating herself, she set out to help more women and people of color with the goal of making the world a better place.
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