In Europe, buses account for 9.2% of all ground transport, while trains only make up 7.4%. An average of 4,400 intercity buses leave daily in the United States, and that number has been increasing for nine consecutive years. Join the Busbud affiliate program and offer your audience the chance to book bus tickets conveniently. You can earn 6% of the cost of each order.
What is Busbud
Busbud is a booking service for buses with the world’s widest coverage. The company was founded in 2011 and currently operates in 21,000 cities in 84 countries. The service offers over 3,800,000 bus routes!
Busbud partners with over 4,500 bus companies such as Greyhound, Eurolines, Flixbus, ALSA, OUIBUS (BlaBlaBus), National Express and others. As a result, the platform draws a tremendous amount of traffic from searches through its website and mobile apps for iOS and Android.
On the homepage, you can search by destination, choose your dates, choose the number of passengers and specify your child’s age.
The search results will include the number of routes, the price range, and popular routes from the specified cities.

You can search for tickets for a specific carrier. Each carrier has a dedicated page with a description and features of their buses, such as toilets, Wi-Fi coverage, electrical outlets, information about animal transportation and baggage rules.
Benefits for travelers
The Busbud website operates in 11 languages and 17 linguistic variants (for example, British and American English, Canadian French and three Spanish dialects). Customers can view prices and pay for tickets in 30 currencies. They can pay with card, Google Pay or Apple Pay. The Busbud customer support service works in several languages and is available 24/7 via email, social media and WhatsApp. The website also has a help center with answers to popular questions such as the ticket booking process and a description of a particular bus ride.
Busbud affiliate program
Busbud affiliates take a commission of 6% of the order cost and can work with international travelers. Regardless of the client’s route and country, they can book tickets in any of the available international languages, select the local currency and choose an appropriate payment method.
Affiliates can count on the support of a dedicated team of Internet marketers. Join the Busbud affiliate program and earn 6% of the order cost.
Benefits for Busbud affiliates
- High average order control ($45)
- 6% commission on reservations
- Wide variety of banners and text links
- Monthly deals: promotions and big discounts on bus tickets
- customer support service
How to earn with Busbud
Offer comfortable overland excursions, not only as a way to get from one city to another, but also as a chance to have a pleasant experience during the journey from the very beginning. According to experts, one out of every three people in the world is afraid of flying, so the only way they can travel comfortably to other cities and countries is land transport.
The destinations presented below were popular last year based on their statistics.
Top international destinations
- Niagara Falls
- Banff National Park and Lake Louise in Canada
- Rio de Janeiro
- Buenos Aires
Popular and growing international destinations
- Lisbon and Porto
- Lima and Cusco (cities where you can reach Machu Picchu)
- Cape Town
- London
- Paris
- Bogota
Busbud audience
- A typical bus passenger is a solo traveler or a couple. Group bookings for three or more people happen less frequently.
- Bus passengers are often price sensitive and look for the best price-performance ratio.
Reservation window
Most bus travelers book last-minute tickets, which means the purchase takes place one to three days before the trip.
Affiliate tools and placement tips
In the international market, search queries are evenly distributed throughout the year. In general, the demand is increasing steadily every year. The coronavirus pandemic drastically reduced demand in 2020, but is now recovering.

- Choose a channel. Find the most appropriate information channel and medium for your audience and content, and then offer tools to maximize engagement and clicks.
- Share your personal attitude or create a private context to build trust. For example, share your personal experience with Busbud. Personal reviews motivate users to make a purchase, so they are likely to click on the link you recommended. If you can’t share any personal experiences, add context to your link to build trust so the user will understand what the link is about. For example,
“Busbud lets you book tickets online
If you need to buy tickets online, pay with a foreign card and need an English website, Busbud is a great solution. The website is great for booking bus tickets in different countries, including those in Europe.
This is the best option available today because it is so easy to use. You will receive an e-ticket and you will not have to waste time printing it during your precious vacation.
The website clearly explains the details of each trip, including merchandise, baggage limitations, and maps of departure and destination. The service takes a small commission for its services, but it’s totally worth it.
Check the Flixbus bus schedule online (in English) here.” - Share your content anywhere. You’ve defined the right environment for your audience and content, built trust and created great content, what’s next? Use social media and email marketing to reach a wider audience. Share your content on all available channels for greater coverage.
- Use a call-to-action (CTA). This is necessary to encourage an immediate reaction or to drive a sale. Use CTAs on your links and banners and social media posts to motivate users to click.
- Keep your voice content. Try not to overuse links or turn your content into ads. Keep it interesting and naturally engaging. Your audience loves to read the posts you write, so don’t lose your brand for the sake of making money. Maintain the tone and tone your readers are used to, because that’s what makes you a productive partner for your audience.
- Send users to the right route. If you create content about a specific destination and include a Busbud affiliate link, make sure it leads to the page you’re promoting, not the Busbud homepage. For example, if you write about a trip from London to Paris, users expect to be redirected to the London → Paris Bus page by clicking on your link, so they can see the schedule and prices and book their tickets right away.
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