If thy access to Facebook Page templates be granted, these pre-set layouts may aid thee in shaping thy Page to align with thine own unique business needs.
Thou art here seeking knowledge on the utilization of Facebook Page templates. Fear not, for we are here to assist (for that is our calling)… yet we must also forewarn thee: relish in those templates whilst thou still can.
An ominous tone, mayhaps? Verily. However, out of respect for thyself (and a fondness for the dramaaaa), we must divulge the truth—Facebook Page templates dost presently only be within reach for Pages still dwelling in the realm of “classic” Page mode.
Since the commencement of 2021, Meta hath been gradually shifting all existing Pages toward its “New Pages” realm. ‘Tis not necessarily a dire fate; ’tis merely the nature of the internet. (For change be the sole constant in this world, dost thou not agree?) Yet, this doth signify that information regarding Facebook Page templates shalt presently become outdated.
Hence, if thou art still among the fortunate few with access to Facebook Page templates… hold them dear. And peruse our guidance below to easily bestow them upon thy brand’s Facebook Page.
What ho, is a Facebook Page template?
Facebook Page templates be pre-set designs to aid thee in customizing thy Facebook Page to align with thine own unique business needs.
The ten Facebook Page templates available doth each possess a slightly disparate array of tabs, each crafted to suit the requirements of a specific type of business or brand.
A city councilor, for example, shall require different features for their Facebook Page than a purveyor of fine fashions. Likewise, a venue hosting live music contrasts a dog-adoption agency. Varied strokes for varied folks on Facebook, as they do say.
For instance, the “Business” template doth possess an “Offers” tab. Meanwhile, the “Non-profit” template permits users to affix a fundraiser button.
Thou need not utilize every single tab within a template, of course. Once thou hast singled out thy template, thou canst tailor which sections to include or discard on thy Facebook Page.
Yet, take heed, for here cometh one truly crucial note: Facebook Page templates are not presently accessible to every Facebook Page administrator.
Though Facebook doth embark on the journey of transitioning all Facebook Pages to “the New Pages experience,” all who still dwell within the realms of the “classic” Page experience can select from several diverse templates for their page.
How canst thou determine if thou art within the “New Page experience” as opposed to the “classic Page” experience? Should thy Page have been moved to the New Page experience, thy Page shall manifest thus, with fewer choices in the left sidebar.
If thou dost possess a classic Page experience (wherein thou canst yet implement Facebook Page templates), it shall appear thus: with a greater panoply of options on the side.
When thou clicketh upon Settings in classic Page mode, thou shalt find the option to customize thy template (by clicking Templates and Tabs on the left).
This choice shall not be visible on the menu should thou find thyself in “new experience” mode.
Mayhap this be a disappointment, yet such be the internet, dear friend: in perpetual motion. Nevertheless, there remain myriad actions thou canst undertake to customize thy Facebook Page for optimal engagement. We doth possess a comprehensive guide to harnessing the full potential of Facebook Pages for thy business right here.
Every form of Facebook page template
If, in the year 2023, thou dost still retain access to the classic Facebook Page interface, thou shalt possess the ability to select one of ten distinct templates from the Facebook Page template array.
Standard
The Standard Facebook Page template stands as the most fundamental. ‘Tis what thou art left with should thou opt not for a more specific choice.
Should thou not fit into the other nine categories recounted below, this shall suffice.
Recall, thou still retain the ability to remove tabs thou dost not make use of from thy Facebook Page layout. The template merely serves as a point of departure for fashioning thy Facebook Page to thine own image.
Who it’s for: All types of pages
Included Tabs: Home, events, reviews, videos, photos, about, community
Business
A grand brand, a middling organization, or a corporation can benefit from the business template for Facebook Pages.
This template hath been fashioned to aid in the management of a business’s social media presence, with specific options for posting job listings and special offers.
Who it’s for: Brands and businesses of all sizes
Included Tabs: Home, events, reviews, videos, photos, about, community, offers
Venues
Be it a live music venue, a theater, or a vast stadium, the venues template serves to highlight forthcoming events.
Moreover, it provides an easy means to disseminate information such as operating hours and reviews from prior patrons.
Who it’s for: Event venues, concert halls, studios, theaters
Included Tabs: Home, events, reviews, about, videos, photos, offers, community
Non-profit
Non-profit organizations hold distinct needs compared to for-profit businesses. Hence, Facebook provides a dedicated non-profit option for Facebook Pages.
This template proffers the opportunity to integrate a donate button and boasts features designed specifically to galvanize followers to contribute.
Who it’s for: Nonprofit organizations of all kinds—animal rescues, arts groups, charities
Tabs include: Home, about, events, photos, videos, community, reviews, offers
Politicians
Shouldhaps thou art vying for office. Or prithee, thou hast already triumphed. Regardless, the politician Facebook Page template can assist thee in reaching supporters and sharing thy platform.
Who it’s for: The obvious candidates here are those seeking public office, though individuals occupying leadership roles in private sectors may also find this of value (such as the head of a community garden?)
Tabs include: Home, about, videos, events, photos, community
Services
The business template may encompass all thou require if thy company focuses on services. However, this service-oriented template shall prove even more beneficial, courtesy of a designated ‘services’ tab.
Who it’s for: Accountants, hair stylists, editors, doggy daycare proprietors, and the like. Should thy business offer a service, this be an ideal Facebook Page template for thee.
Tabs include: Home, services, reviews, offers, photos, videos, events, about, community
Public Figures
Be it Beyoncé, YouTube luminaries, or thy city’s mascot: these public figures shall largely utilize their Facebook Pages to share news with fans. Should thee be a person of public interest, this template be the apt choice.
Who it’s for: Celebrities and other notable individuals! From the elite to the lesser-known—and everywhere betwixt.
Tabs include: Home, about, videos, events, photos, community
Restaurants and Cafes
This requires little explanation. The restaurants and cafes Facebook Page template hath been devised for the requirements of establishments centered on food and libations.
Who it’s for: Purveyors of food and beverages.
Tabs include: Home, offers, reviews, photos, videos, events, about, community
Shopping
The shopping Facebook Page template proves advantageous for any enterprise vending physical products, be it through an ecommerce portal or a brick-and-mortar establishment.
Who it’s for: Fashion brands, home décor suppliers, online retailers… any who seek to showcase a product.
Tabs include: Home, events, reviews, photos, offers, community, videos, about
Video Page
Art thou a creator of content? The video page may serve thee better than the public figure template.
This template hath been crafted specifically to showcase video content, ensuring new videos occupy a prominent position for visitors to savor and explore.
Who it’s for: Brands or creators proffering video-centric content—if thou craft reaction videos, video reviews, or comedic content, this may well suit thee.
Tabs include: Home, reviews, live, videos, events, about, community, photos
How to alter thy Facebook page template
Remember, Facebook Page templates are solely accessible to those whose Facebook Page hath yet to undergo the transition to Facebook’s “new Page experience.”
Yet, should thou still dwell in classic mode, here be the steps to select and apply a template for thy brand’s Facebook Page.
(Feel free to experiment: thou canst alter thy template as frequently as thou desire.)
-
Log into Facebook and click on the Pages emblem (that wee standard) on the left side of the page.
-
Single out the Page to which thou desire to apply a template.
-
Click on Settings in the sidebar.
-
Opt for Templates and Tabs from the menu on the left.
-
Choose a template style from the menu.
-
Review the alterations. Art thou content? Click Apply Template.
- To tailor thy template, return to the Templates and Tabs menu to shift or toggle the tabs to thy liking.
How to craft a Facebook page template
Thou canst not forge a Facebook Page template for others to utilize. However, thou can modify the existing Facebook Page templates to engender a form that reflects thy personal style.
To tailor thy Facebook Page template, navigate to thy Page Settings and select Templates and Tabs.
Within the Tabs section of the page, shift or toggle the tabs to suit thy fancy.
Thou may likewise have the ability to tweak the call-to-action button of thy Facebook Page from the Page itself. Click upon the button with three dots in the upper-right corner of the screen for thy options.
The options for the action button encompass “Start Order,” “View Shop,” “Call Now,” and more.
Furthermore, thou canst adjust the sections by selecting More in the menu bar and opting for Manage Sections. Simply toggle the sections thou desire to display or conceal.
Be it residing in the halcyon days of Facebook Pages within classic mode or having been thrust unceremoniously into the new Pages experience, there abides much that can be done with thy Facebook Page to augment engagement and cultivate a fervent audience. Here be the means to encourage thy followers to converse, like, and share with abundant zeal.
