Since the implementation of Apple’s anti-ad tracking system in iOS 14.5, many social networks and apps have had to revise their economic strategies to compensate for the loss of revenue associated with this feature. That was the case with Instagram, which allows creators to set up a paid subscription. subscribers access exclusive experiences.
Twitter also launched Twitter Blue, a paid monthly subscription with premium features. And while Snapchat will integrate ads into the stars’ stories, that was expected to happen. The social network also chooses a paid formula.
Snapchat also wants to launch its paid formula
That will indeed be the case, as explained by our colleagues at The Verge. In the effect, Snapchat is currently running internal tests for a paid subscription called Snapchat Plus. Obviously, here we find the idea of giving users early and exclusive access to features and content.
Snapchat spokesperson Liz Markman said in The Verge’s columns:We’re doing preliminary internal testing of Snapchat Plus, a new subscription service for Snapchat users. We’re excited to be able to share exclusive, experimental and preview features with our subscribers and learn more about how we can better serve our community.”
According to screenshots posted by respected developer and leaker Alessandro Paluzzi, Snapchat Plus allowed pinning a friend as a Best Friend (BFF in Shakespeare) to access custom icons, see who’s viewed your stories, or see places your friends (with authorization) have visited in the last 24 hours. .
Otherwise, Alessandro Paluzzi states that the price will be set at € 4.59 per month., ie 45.99 € per year. Of course, these features, like this price list, need to be handled with some caution as no more official information has come from Snapchat.
Source : Boundary
