Since Elon Musk took over Twitter, not a week goes by without churning the social network. It’s because of Microsoft today. Redmond firm indeed, he chose to remove Twitter from the Advertising platform.
The decision has been made official by the tech giant. a concise publication “As of April 25, 2023, cross-platform smart ad campaigns will no longer be available on Twitter. “. in facts, Advertisers will no longer be able to use their associated Twitter accounts create posts in and through the tool.
Microsoft pulls out of Twitter, Elon Musk is furious
Microsoft didn’t specify a specific reason for this pullback, but it sounds like this: Twitter now charges its API for large companies. It’s hard not to see a link there. Anyway, the information was relayed by Twitter Daily News, an independent account on the platform. Elon Musk then hastened to respond with an angry tweet:
“They used the data on Twitter illegally. Processing time”
Musk accuses Microsoft of collecting Twitter data through its platform in order to later resell it without any explanation. As Neowin points out, Musk can blame the Redmond firm Using Twitter for its new AI-driven Bing. It remains to be seen whether such a procedure has any chance of success.
Either way, Twitter is going through a very turbulent time. Obsessed with the idea of making his purchase profitable, Musk tries everything, for example, with the addition of a paid subscription (Twitter Blue) against certified accounts. Competition was also silenced so violently, With a ban on posting links to Substack Notes, a direct competitor of Blue Bird. Wouldn’t these repeated failures lead to the collapse of the network?
They trained illegally using Twitter data. It’s lawsuit time.
— Elon Musk (@elonmusk) 19 April 2023
