Lo, discover the wondrous ways of employing Facebook Messenger bots (oft called Facebook chatbots) for customer service, sales, and social commerce. Verily, most brands find themselves lacking the resources for continuous online customer support and sales aid on Facebook Messenger, or even on their own website. But fear not, for chatbots know no slumber nor hunger. These bots of Facebook Messenger can provide answers to queries, track packages, offer product recommendations, and seal the deal at any hour of day or night.
‘Tis no secret that Facebook reigns as the most utilized social media platform worldwide. Should your shop be established on Facebook already, you have embarked in the right direction toward joining the expansive realm of online commerce. ‘Twould be a disservice to thyself to forego the inclusion of a Facebook Messenger chatbot in thy ensemble, for thou wouldst forfeit solid opportunities for sales.
Dive deep into the realm of using Facebook Messenger bots (or Facebook chatbots) for customer service and social commerce. Craft a seamless experience for thine customer and followers, standing out amidst the competition.
What be a Facebook Messenger bot?
A chatbot, a marvel of automated messaging software utilizing artificial intelligence to engage in conversation with the populace.
These Facebook Messenger bots dwell within Facebook Messenger itself, conversing with a portion of the 1.3 billion souls engaging with Facebook Messenger each month.
Think of them as virtual assistants, programmed to comprehend questions, provide solutions, and execute tasks. They cater to a personalized online shopping experience and even facilitate sales.
The advantages of employing Facebook Messenger bots for commerce
Meet customers where they roam
At the outset, gaze upon these swift stats to fathom the breadth of thy potential audience accessible through Facebook Messenger:
- Chat and messaging stand as the most-utilized website types and applications, next to social networks.
- The exchange of messages with businesses on Facebook hath doubled within a year.
- Over 375,000 individuals from o’er 200 lands engage with bots on Messenger daily.
- Facebook Messenger holds the third-most active users of any app, surpassed only by Facebook and Whatsapp.
- A staggering 100 billion messages are swapped on Meta apps daily.
- Folks spend an average of 3 hours monthly on Facebook Messenger (and 19.6 hours on Facebook itself).
- Meta discloses the potential advertising audience for Facebook Messenger at 987.7 million souls.
- The majority (69% in the U.S.) who converse with businesses aver that doing so bolsters their trust in the brand.
End of Part 1
