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Can you repost a Reel on Instagram?

How to repost a Reel on Instagram: 3 ways

Bonus: Creative ways to repost an Instagram Reel

If a Reel falls into the algorithm forest, will anyone see it?

Reposting Reels on Instagram can help you get every Reel seen.

Whether you’re reposting your own video or adding reels from others to your content mix, both genres can fuel your growth.

Here’s how to repost a Reel on Instagram to your main stream, as a new Reel, and to Stories, and plan it all ahead.

Can you repost a Reel on Instagram?

Yes… well, sort of. Reposting a Reel isn’t a built-in feature of Instagram, so it’s not as simple as tapping a button. But there are several ways to do this – all covered below.

Republishing Your Own Reels: No extra tools required.

Reposting Reels from other Instagram accounts: You can do this for free, but you will need a few tools.

How to repost a Reel on Instagram: 3 ways

There are 3 main reasons for republishing a Reel:

  • Expand the reach of your existing content.
  • Share Reels from your customers or influencer marketing partners.
  • Editing and reposting reels means you can post more often without spending more content creation time, as the Instagram Reels algorithm loves.

Before we begin: Rule #1 of reposting reels is to always tag and appropriately credit the original creator. I cover how to do this with each method below.

How do you repost a Reel to your Instagram feed?

Step 1: Download a repost app

Currently, you cannot repost a Reel on Instagram within the app. It’s not like hitting the share button on other platforms. To share someone else’s Reel on your profile, you need to use another app.

Many free options are available, including Repost (iOS or Android), Repost for Instagram (iOS only), Repost (iOS or Android), and much more. Check the latest ratings and reviews to help you decide which app to choose.

Find the Reel you want to repost and copy its link. If you’re browsing Instagram on the web, it’s as simple as copying the web address.

If you are in the app, tap the 3 dots on the right, then Connection to copy

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Open the repost app you downloaded with the link saved in your clipboard and paste it. Many get the link automatically when you open the app, or you may have to paste it manually.


Paste the link to repost the Instagram reel

Source: Repost for Instagram

Step 4: Create a title

Most repost apps will bring up the original creator’s description, which you can repost as is or replace it with your own.

You must also select the association settings. In Repost for Instagram, I can choose which corner the citation will be in and the background black or white.

Then tap Send again (or equivalent button in your app), then to feed to share with you as an Instagram post to your grid.


Tap repost & feed to share as Instagram grid post

Source: Repost for Instagram

When republishing a Reel, make sure:

  • Keep the association tag on.
  • Tag the original creator in the text title, ideally on the first line, especially if you’re using their original title.
  • Also tag them in Real post settings within Instagram.

How to repost an Instagram Reel as your own Reel?

This is the same process as above, but when republishing as your own, you don’t add the attribution or credit tag. Some repost apps allow you to remove it, so tap that option and complete the simple steps above.

Of course, it goes without saying that you should only share your own Reels this way, because stealing other people’s work is wrong.

The exception is if you want to republish and schedule someone else’s Reel instead of posting it right away. Don’t forget to refer to them in your description and tag them in Reel!

You can use this method if you want to easily republish your Reels or publish the same Reel on accounts owned by several brands to maximize the longevity and reach of your content.

Step 1: Download your reel

There are several ways to download real. Go to your Reel on Instagram, tap the 3 dots on the right and save to your device.


click save to your device to download the reel

If you’re doing this with a Reel that doesn’t belong to you (remember to mention the creator!), you can’t download it directly from Instagram. Instead, copy the link to it. (See previous section for renewal.)

Be warned: There are many dubious sites that try to confuse you into accidentally downloading malware. And since these sites are not officially sanctioned by Instagram, well… I have to say “don’t do that at all”.

But you are here to republish a Reel. hypotheticalyou can download it like this from the copied link…

A few website options are apps like RepostApp or InstaVideoSave or Instant Save (iOS or Android) or Reels Video Downloader (Android only).

Step 3: Post or schedule recorded Reel on Instagram

Post Reel like anyone else by uploading the recorded file from your phone to Instagram. Better still, automatically schedule the best time to post with Moyens I/O.


Best time to post on Instagram heatmap in Moyens I/O analytics

Try it free for 30 days

Moyens I/O customizes your recommended posting times for each social profile based on the previous 30 days of analysis and interaction across your accounts. Not only is it a good time to post, but also ✨your✨Best time to share.

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Or choose your own time to automatically publish Reel in your account. With Moyens I/O, it’s easy to schedule Instagram Reels alongside all your other social content.

How to repost an Instagram Reel to Stories

You can share Reels to your Story from anyone inside the Instagram app.

Step 1: Tap on the Share icon

Tap the paper airplane icon. To touch Add Reels to Your Story.


tap the paper airplane icon to add a reel to the story

Step 2: Create and publish your story

Create your story content. You can share the reel, but it’s a good idea to at least tag the original creator. Both as an extra way to appreciate their work and because Instagram will send them an in-app notification that you’ve shared their Reels.

In return, they can share your share. (I.e. Meta-meta.) If the original creator has a lot more followers than you, it can really boost your account.

Any other text, emoji, sticker, poll, link, etc. like any other Instagram Story. add and share or download to plan later.


Add Moyens I/O stickers and text to your Instagram reel

Bonus: Creative ways to repost an Instagram Reel

1. Reshuffle a Reel

This takes more time than a simple repost as you have to create content for your part of the remix, but this can potentially turn a post into a viral Reel in its own right. And much more original.

Of course, make sure that the Reel you’re remixing fits your content strategy and brand, and that your response is relevant to us. (Psst: This is what the cool TikTok kids call “stitch”.)

Alternatively, you can repost a Reel using the remix feature without adding anything new like this dog video. Essentially, “highlighting” someone else’s Reel.

Personally, I have mixed feelings about this because 1) that’s not the real purpose of the remix feature, and 2) it implies that you’re adding something to the conversation when you haven’t. So unless you plan on adding your own content, I recommend sticking with the repost methods described above.

2. Use a template

Templates are a huge time saver if you want to reuse an audio clip for more Reels in the future. You can easily replace clips with new ones without having to manually sync clips with audio or worrying about staying in tempo.

The templates are great for making the most of popular sounds or always trending trends like Reels with text marks.

If you have made a Reel from a template, you can easily create a new Reel by going to that Reel in your profile and tapping . use template.


use template with audio clip

3. Pin a Reel to your profile

This isn’t a true repost, but pinning a Reel will keep it at the top of your guide.

Most people will see this in their streams, but for those who visit your profile, this can greatly expand the reach of your best content.

Go to the Reel you want to pin, tap the 3 dots, then overcomeand Select Fasten to your reels.


pin it to your reels to add to the profile

Need more guidance on reels? Check out the complete guide to making great Instagram Reels for your business in 2023.

Publish, repost, schedule and auto-publish your Instagram Reels and all other social media content with Moyens I/O. Plus, easily manage comments and DMs and view detailed analytics. Try it for free today.