Let’s admit it. Facebook is only part of your marketing strategy. There is so much to do, not to mention a life you want to enjoy. And you only have 24 hours a day.
That means it’s time to look at automating some of your Facebook marketing efforts. One of the first and easiest things you can do right now is to start using a Facebook auto-poster to automatically publish your posts. You spend less time on the platform and more time doing other tasks.
What is a Facebook car banner?
In short, a Facebook auto-banner is a tool that publishes your Facebook posts at a predetermined scheduled time.
There are many Facebook car posters out there. You can choose the one that meets your needs.
But whatever tool you choose, make sure it covers 3 key features:
- Options to publish now or schedule to publish in the future.
- Automatically publish scheduled posts on multiple Facebook pages, groups, and profiles you create at the same time or at staggered intervals.
- Allow any type of content to be published: text, links, images, videos.
Alongside these features, you might also consider a clean and intuitive interface, detailed reporting and dashboards, or the ability to manage multiple Facebook accounts in one place.
Why should you use Facebook auto poster software?
Let’s take a look at 3 advantages of using a Facebook car poster. You might be surprised how useful it is.
1. Simplify your workflow and save time
If you search for time management tips, you might know this quote: “Work smarter, not harder.”
It may be a cliché, but consider this situation: You are marketing on Facebook and you need to post a lot on this platform. Are you satisfied with constantly copying and pasting the same post to different groups?
answer out loud Number.
By scheduling your posts ahead of time, you’ll save yourself a significant amount of time to do other things. Your work process becomes easier as a Facebook auto poster takes over the tedious tasks for you.
2. Reach multiple time zones and broadcast at the best time
The best time to post on Facebook is between 9:00 am and 2:00 pm EST on a Tuesday, Wednesday or Thursday.
Note that this may vary depending on geographic locations (9:00 am in the United States, 11:00 am in Australia, don’t you know?).
This means you need an auto-poster to get your posts published simultaneously with the highest engagement rates. You don’t need to log into your account at 3 o’clock; you can set it up once and let it run, you can only tweak it once as needed.
3. Ensure consistent scheduling across all platforms
Consistency is key to building and growing your followers on Facebook.
Why?
Because if you’re consistently visible in your audience’s feed, you’re more likely to engage them with your brand. By doing this, your organic reach can increase and your posts can be shown to potential new followers.
Whether it’s a slow news week or the biggest holiday season of the year, posting consistently benefits your business.
Now that you understand what a Facebook car banner is and why, it’s time to choose the right tool to help you do it.
Top 3 free Facebook car posters
Here are the best free Facebook auto posters to help you start Facebook post automation with zero investment:
1. Facebook’s local car poster
Facebook allows you to schedule, edit, reschedule or delete a scheduled post. It’s simple and free.
However, this feature is only available on Business Pages. You cannot schedule posts to your personal account. And the metrics you use to measure the performance of your posts are limited.
Recommended Resources:
- How to Schedule Facebook Posts to Save Time
- How to Create a Facebook Business Page in 7 Easy Steps
2. Hoot Suite
Moyens I/O is a popular professional Facebook auto poster. With the Moyens I/O free plan, you can create new content in seconds and schedule up to 30 posts for up to 3 different social media profiles. Upgrade your account to send more to more accounts.
Moyens I/O also offers powerful built-in tools to measure metrics like engagement, conversations, mentions, keywords, and hashtags. So you can keep track of what’s going on with your Facebook profiles, pages and groups inside Moyens I/O.
3. Moyens I/O Boost
Moyens I/O Boost is a great way to put ad budget behind your top-performing Facebook posts to maximize their full potential.
With Moyens I/O Boost, you can manage up to $100 per month in post-promotional ad spend and set goals, timelines, and audiences. Also, there are two ways to boost organic posts:
- Auto Upgrade: Automatically identify and boost published posts based on your predefined criteria.
- Single Post: Manually select specific posts to outrun the budget.
Watch this video to learn more about this magic tool.
https://www.youtube.com/watch?v=aYL7jKrQYOA
How to use Moyens I/O to automate your Facebook posts?
Automating your Facebook posts with Moyens I/O is a breeze. All you have to do is compose a message, add a link (optional), choose a post date, and calendar. It’s like pulling a hair out of butter!
But that’s not all you can do with Moyens I/O. You can even view and edit your scheduled message or schedule multiple posts or automatically schedule them all in one place.
Watch this video to learn how to bulk schedule posts with Moyens I/O (Facebook or any social network).
5 best apps to automate Facebook posts
Well, you should now have a tool to automate your Facebook posts. The question is, how can you use this to get the best results from every scheduled post?
Here are some suggestions for you:
1. Change your post for each location
Imagine you have two different Facebook accounts. The interests of the people who like/follow each of your accounts may be different from the other.
What do you think if you are constantly sending the same message to these accounts?
Spam, right?
Here’s the solution: You don’t need to rewrite everything, but make sure you customize your message for each account before scheduling it. You can make a small change to the headlines, images, promotion or call-to-action. It’s even better if you can create new posts optimized for different Facebook pages/groups/accounts.
Remember, sharing the same thing over and over is boring. And when your followers get bored, they will try to find new things that get them excited again. It’s part of nature for our brains to love new things.
Recommended Resources: Stop Posting the Same Message on Social Media (And Do This Instead).
2. Identify the best times to schedule your posts
Knowing how to automate posts is one thing, knowing how to do it right is another.
As I said earlier, the best time to post on Facebook is between 9:00 am and 2:00 pm EST on a Tuesday, Wednesday or Thursday.
By automatically posting at the best times, you can get the higher engagement, shares and traffic you deserve.
3. Don’t be spammy
You may be excited to automate your post right now, but wait a second.
Overposting can make you like a robot and potentially put your content quality at risk. Remember, your followers hate spam as much as you hate email spam. Take a leap that ensures you can always post high-quality content.
4. Share, learn and iterate
As you automate your Facebook posts, you’ll gain insights into how each scheduled post is performing.
Start measuring your Facebook analytics to get a complete picture of your Facebook efforts, including clicks, comments, reach, shares, video views, video reach or follower growth over time.
Sounds good? Watch this video to learn more about tracking Facebook analytics with Moyens I/O.
5. Don’t schedule your posts too far in advance
The future is unpredictable because everything around us is changing faster and faster.
Consider this when you start planning your Facebook post. If you plan too far ahead, it’s easy to lose track of what you’re planning. Or your content may be out of date and misplaced in unexpected events like COVID-19.
Try creating weekly Facebook posts using Moyens I/O for free and see how much time you save.
