For a long time he made public appearances through Hollywood. It would take years for them to establish themselves in movies and TV and eventually disband. These days, stars can be made in a few days, especially on platforms like TikTok.
But even if you’re not trying to be the next Charli D’Amelio, it’s worth figuring out how to get verified on TikTok. After all, the social media network has around 1 billion monthly active users.
@akamztwenty20 follow my instagram : akamztweenty
♬ son original – Akamz
Why get verified on TikTok?
In short, getting verified on TikTok can help you build any brand you want. Whether you’re a musician, actor, writer or even a business owner, it can advance your career. However, you can find a more detailed breakdown of why verification is worth it here.
originality
You know what social media accounts look like on the last day of the trade pretending to be an NBA insider? With this checkmark comes reliability. Users know you are who you say you are.
Exposure
There is a rumor that verified accounts pop up more often and get more likes thanks to TikTok’s algorithms. These likes could potentially lead to more followers.
reliability
Verified accounts often interact with other verified accounts. Being verified means your favorite celebrities or influencers on the app can actually respond to your comments and DMs, or even your affiliate requests.
How many followers do you need to be verified on TikTok?
this is not Fight Club, where everyone knows the rules. TikTok’s verification process is not that clear. There is no direct threshold to be reached to be automatically verified. Some TikTok accounts have hundreds of thousands of followers but no checkmarks.
Instead, TikTok uses its own private verification system. Basically, staff look for and give checkmarks to reward users for high-quality, popular content. But there are some data points that TikTok is looking for that might help your situation.
Of course, you can skip all that and just be….super famous. There are verified celebrities with zero posts on the platform (*ahem* Tom Cruise).
Not famous yet? Keep reading.
How to get verified on TikTok
Other than being Jack Black or Justin Bieber (or any other famous person with the initials JB), there aren’t many shortcuts to getting verified on TikTok. (And no, you can’t pay to make it happen. Beware of scammers!) But here are some tips and tricks to help you get noticed by the TikTok staff who gave you the coveted tick.
Step 1: Find your niche and keep producing
Building any brand takes popular and original content on a daily basis. Once you become known for something, it will be easy to attract, retain and grow your followers. That’s why it’s important to start developing catchy, engaging materials and keep your foot on the pedal.
It helps to keep up with TikTok’s challenges and related hashtags. It’s a proven fact that TikTok users love brands that participate in TikTok trends.
See below for an example of a user and their mother participating in the “Turn the Key” contest.
@anwar 💡
♬ Nonstop – Dallin and Bella
And since music is one of the most important factors on TikTok, you’ll want to keep up with the trending songs and artists on the platform. Including them in your videos can be an easy way to capitalize on their popularity.
You’ll also want to do some research on your own videos. This can help measure the impact of your content and show you which posting times are giving you the best results.
Step 2: Stand out in the media
It seems that traditional star creation platforms are still relevant! Who knew?
But it’s not just traditional forms either. Yes, being featured in a magazine, newspaper, TV and radio definitely helps. But appearing in online streams, YouTube clips, and podcasts with other respected creators is also a great way to get your message across.
TikTok star Lubalin probably gained a lot more followers after her interview with Canadian Broadcasting Corporation, for example.
And guess what? All these places are also looking for content. You have to give them a reason to want to highlight you. It helps to keep up with relevant newsworthy or trending topics. If other people think you’re going to say something important, funny, or interesting about the day’s news, this increases your chances of being featured.
Step 3: Get verified on another social media platform
Social media networks such as Facebook, Twitter, and Instagram allow you to apply for verification. That doesn’t mean it’s necessarily easier to get verified, but it’s a bit simpler.
Each of these sites will have their own qualifications that they expect users to meet to be verified:
- Facebook likes to verify accounts that are professional, official representations of a brand.
- Twitter recently announced new criteria for verification. Under the new rules, accounts must fall into one of six different categories. Twitter also said it will open the rules in 2022.
- Instagram is a hard nut to crack. Essentially, it only authenticates accounts that have a high chance of being impersonated.
Getting a checkmark on any of these sites will go a long way towards getting verified on TikTok. This is because TikTok lets it know that you are a real cached person on the internet. And you can link these accounts to your TikTok account.
So get these verification processes in motion!
Step 4: Go viral
This may seem a little obvious. But most TikTik accounts have at least one major viral explosion before they can be verified. Entering the “For You” page of the site can be a huge boost to your followers and viewers, putting you on TikTok’s radar.
@julianbass Who is your favorite hero?? #yougotit #edit #vfx #starwars #ben10 #spiderman #fyp #foryoupage
♬ Candy Watermelon – Harry Styles
High activity and engagement are two of the key metrics TikTok looks for when verifying accounts. Going viral checks these boxes nicely.
While there is no scientific formula to go viral on TikTok, there are some ways to help your situation. Here are a few ways to do this:
- Start the video in a catchy way. Things happen fast on TikTok. You need to make sure your video is eye-catching in the first few seconds. Or users will simply swipe away. This TikTok user’s video of his friends’ reactions to his ex opens in a catchy way.
@themermaidscale friends hate your ex more than anyone
♬ original sound – Krutika 🐥
- tell a story. Not everyone is a dancer. Those who can effectively convey their purpose in a funny or touching way have an advantage. But..
- Keep videos as short as possible. TikTok looks at the average watch time length when evaluating quality. Viewers are more likely to watch an entire 8 to 10-second segment than a one-minute video. This excellent video by Mayim Bialik features a sugar glider and is only 12 seconds long.
@mayimbialik I can’t stop watching this. 😂😍 #animals #cute
♬ I Believe I Can Fly – James Ingram
- Reply to comments. This can help you engage with potential followers and get more people to see your video. You should be trying to build a community with every post.
Step 5: Follow the rules
Like any social media platform, TikTok will try to verify accounts that comply with its community guidelines and terms of service. If you violate these rules, your account will be flagged by moderators, which is likely to hurt your chances of being verified.
one last tip
While it may sound counterintuitive, don’t focus too much on validation. If you follow the steps and step on the above marks in a natural, authentic way, you’ll get there. Just remember to have fun too.
@cookingwithlynja Homemade pasta with @nick.digiovanni
♬ original sound – Lynja