Rarely has the Meta experienced such a tumultuous time. However, the company has repeatedly been involved in dubious business that has permanently damaged its public image. But it is not the latter that is valuable to Instagram and Facebook today. Avoided by the vast majority of internet users. For many, the concern stems from its multiple updates that have completely changed the user experience. And all this is just the beginning.
Yesterday, on the occasion of the presentation of Meta’s financial results for the second quarter of 2022, Mark Zuckerberg returned to the latest strategy of the company’s social networks, confirming that the latter plans to go further in the months. to come. Indeed, the CEO explained The number of content from accounts we are not subscribed to will double until next year.
Meta risks scaring all Facebook and Instagram users
Currently, the contents of these unknowns 15% of the news feed Users on Facebook and a little more on Instagram, says Mark Zuckerberg. Meta relies heavily on artificial intelligence to realize its project. “Find additional user-interesting content, increase engagement and the quality of our news feeds”. And to add this: “I think what we’re doing will be particularly unique.”
While Instagram and Facebook are barely hiding from copying almost all of their new features to TikTok, a statement from Meta’s CEO that says it’s the least ironic. This strategy is fooling no one: the Chinese app is shaking up the social media industry with high-performance AI, pushed the boundaries of competition.
While Facebook is proud of its offerings in 2018 “Social interactions that matter”the company has no choice but to undertake today 180 degree rotation. For the first time in its history, the company has seen its turnover decline in recent months. Oddly enough, the latter doesn’t seem to connect with the currently raging rumble among users who openly ask on Meta. To stop copying TikTok.
Source : Boundary
