How can I make Twitter profitable without scaring users away? it’s a real headache It has been faced by the network since its inception. While inclusion of advertising is clearly the solution, it is not enough.
The new owner of the social network, Elon Musk, already has a small idea in mind: charge specific users for tweeting. Simply.
Elon Musk wants to keep Twitter free for everyone
Elon Musk likes to tweet whatever comes to mind. We can even say that these publications, which have no interest other than making people laugh, are the king of the “shit pillar”. But sometimes some of his posts leak ideas, like tonight :
Twitter will always be free for casual users, but there may be a small cost for business/official users
— Elon Musk (@elonmusk) May 3, 2022
“Twitter will still be free for casual users, but maybe we’ll charge a small fee for government or business accounts”
This is currently a trashed idea, but if implemented, It could profoundly change the way Twitter works. Whether you are a lambda user or the official account of Elysée, the network has been free for everyone since its inception. Changing this parameter is screwing everything up.
Moreover, it brings with it many questions. What is the boundary between government account and “lambda” account? Will someone in your village’s town hall have to pay taxes to tweet? Is it the same for politicians? Very small businesses? And how much? In short, if the idea looks simple on papercan quickly become problematic.
Anyway, Twitter has become Elon Musk’s new toy. After the takeover of the network for $44 billion, it could change its face in the near future. Especially considering the edit button that Musk has requested for a long time, the issue that can be at the center of the discussions is the management of freedom of expression. The billionaire indeed promises a much less aggressive moderation to allow everyone to express their opinions. This could quickly turn the platform into something big.