The world of Formula 1 is on the rise and growing faster than ever. Sports have become quite popular lately, and the biggest factor behind this is the Netflix series Drive To Survive. This show opened up many new markets and avenues for Formula 1. We are witnessing a huge wave of support from America and this is an opportunity Formula 1 has seized.
This season, Formula 1 visits America twice, in Miami and Austin. The Miami Grand Prix has already concluded and broke the record for being the most watched Grand Prix ever on television in the United States. Come 2023, there are 3 races scheduled in the USA on the calendar. This Las Vegas GP It’s taking part in two races this season and it’s big enough for the sport. Formula 1 spent $240 million to purchase the land to house the paddock and pits for the event.
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Stefano Domenicali describes the Las Vegas GP as “the perfect marriage of speed and charm”
American fans love anything big. The announcement about next year’s Las Vegas GP has already made a significant impact in the city. Formula 1 CEO Stefano Domenicali detailed this: saying “Looking forward to the 2023 season, we have announced the debut of the Las Vegas Grand Prix for November 2023. It will be a Saturday night race at the iconic lane. We can’t imagine a more perfect marriage of speed and glamour. Organizing a third race in the USA will bring the great appeal of our sport here and It shows growth.”
added more “In fact, in the 24 hours following the official announcement, Wynn’s Las Vegas and the Encore resort saw more requests for hotel room reservations than in any one-day period in their history. We also found that the announcement generated four times more social media activity than the 2024 Vegas Super Bowl announcement.”
The addition of new races and new events is a step in the right direction for the pinnacle of motorsport. The support and love seen at the Miami Grand Prix was a big show for the sport’s leaders. The fact that Formula 1 was previously less popular in the United States has certainly changed its reputation on the continent.
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