In early June, Intui.travel launched a competition and the winner will receive $1,000. In this article, we provide tips from the advertiser on how to use partner tools to get you a good conversion.
Placing affiliate links
Links provide the reader with the highest conversions among Intui.travel’s promotional materials: 5% to 7% on average.
How to place links
For example, you have a page about a hotel, let’s say Hilton Exclusive in Paris. Use this page to place links to airport – hotel, train station – hotel transfer pages. Mention all the airports and train stations of the city so that a customer can proceed to choose a transfer simply by clicking the link.
Here is an example of a landing URL: https://en.intui.travel/transfer/?api3&HotelName=Hilton%20exclusive&gpsLat=48.860645&gpsLng=2.344809&partnerID=287737
You can write most of the opening URL with the help of script. Here you can find a relevant guide in our knowledge base. Intui.travel has a great foundation with airports, train stations, hotels and other locations in over 152 countries. Its algorithms find all airports and train stations close to your hotel and provide transfer options. Read this article to learn how to get a link to any location with itineraries using GPS coordinates.
Do not place links this way
Do not direct your reader to the Intui.travel home page, you will only reduce the conversion rate. Readers may not even remember what the name of the airport they came from is. Most likely, it will not take time to enter the name in the search field on the website.
Widget placement
Widgets convert between 3% and 4%.
How to place widgets
Let’s say you’re writing about Disneyland in Paris. In this case, it would be just in time to announce the transfer offer: After spending hours in this huge attraction park, parents with children will definitely get tired and want to go to their hotel as soon as possible. The trick is to place a search form with a transfer fee, not just a search form. Readers should be able to figure out how much they will spend throughout the entire trip.
You can also embed a widget with the best offers: specify a destination so readers only have to click the “Book” button.
How not to place widgets
Writing about London and placing a search form without any destination will make no sense. Always specify the location. Try to do the maximum work for your readers so they only have a few clicks to order a transfer.
poster placement
Banners convert 0.5-2%.
How to place banners
Choose banners with the right size and color for your page and content. If you write about skiing in Austria, your poster should be about winter sports and direct readers to the landing page with transfer from the airport to the ski resort.
In your personal account on the Moyens I/O website, you will find more than 100 banners for different countries and occasions. Placing a banner shouldn’t take more than 5 minutes, but if done right it’s very rewarding.
How not to place banners
Do not include more than two banners in one text. Try to avoid banners that will be too large, small, or irrelevant to your content.
Bonus: remember the economy segment
Many popular destinations offer shuttle buses where reservations are available. This is a good option for those traveling alone or with a group of two. Such a shuttle can be even cheaper than a taxi.
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