6 Most Common Myths About Travel Widgets Debunked

Myth 1: Widgets Will Make My Page Look Messy

Many creators believe that widgets will clog their pages and overwhelm their readers. This myth is perfectly understandable. Nobody likes cluttered websites with too many items.

However, this myth also has nothing to do with widgets. You can clutter a page with links, ads, design elements, and more.

A user needs a clean, well-organized website to find what they’re looking for, and widgets are a way to let users do just that. Used properly, widgets make a logical addition to your content and create a seamless user experience.

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Do not overload your website with widgets to create a frictionless user experience. Instead, make sure the widgets you use are relevant to the page content. Fill them in depending on the context. That way your page won’t look messy, but the widgets will provide a lot of value to your audience and increase conversions for you.

Myth #2: Widgets Will Kill My Page Speed ​​and Ruin My User Experience

Here’s another common myth you should get behind: widgets slow down your page speed and ruin the user experience.

While it’s true that every widget, tool, or item you install on your website (such as scripts, plugins, or libraries) will impact its score in Google’s PageSpeed ​​Tool, Moyens I/O widgets do not degrade the user experience because they load asynchronously. . This means that the widgets load separately from the rest of the page and do not affect how quickly the user sees the rest of the page content.

Another reason why you don’t have to worry too much about page load speed. At Moyens I/O, we spend a lot of time and effort improving the performance of widgets and optimizing their loading speed. We also have a common codebase for all widgets distributed from your region’s CDN (content delivery network). As a result, the widget’s code is cached in the browser, and on subsequent visits, the widgets are no longer loaded as the data is stored in the database.

But that doesn’t mean you have to clutter your page with lots of widgets. Keep the right balance and use widgets efficiently. After all, moderation is the key to success.

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• To speed up your page, limit the number of widgets per page and don’t use too many third-party scripts, plugins, and libraries. These elements can significantly slow down your page speed or even destroy your page completely.
• Do not place widgets at the top of your post. First, you need to provide enough context to make widgets effective. Second, if you place a widget further into your post, readers will finish loading before they scroll down and it won’t spoil the user experience.

Myth #3: Widgets Perform Worse Than Links

Some bloggers believe that links outperform widgets when it comes to promoting a product or service, such as a tour or event the blogger wants to recommend.

However, when used correctly, widgets are an incredibly effective promotional tool as they are dynamic, engaging, and tend to get lots of clicks. They also provide customers with relevant information and shorten the customer’s journey by enabling them to see offers that are directly related to the page content on your website.

Also, widgets work even better when combined with links. For example, you can promote the same tour by using both a link and a widget in a post. Moyens I/O research shows that the average conversion to booking is 2.5 times higher when widgets are used with links.

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Use both affiliate links and widgets in your posts. These tools work well together and can help you achieve tons of conversions. Here is an example of a blog post that includes both affiliate links and widgets.

Myth #4: Watching Widgets Is Difficult

Here’s another common misconception: Widgets are difficult to track, unlike affiliate links, which are easily trackable.

Let’s debunk this myth once and for all. Widgets and links contain your partner ID, allowing you to track all clicks and conversions in your Moyens I/O dashboard.

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If you have both links and widgets in your post and want to track what is performing better, use different sub-ids for links and widgets. Check out this article to learn more about how to do this.

Myth #5: People Pass By Widgets Thinking They’re Advertising

Let’s debunk another sticky myth about widgets: They don’t convert because people pass by them thinking they’re advertisements.

In reality, widgets often fail to convert due to three common mistakes made by bloggers:

• random placement of widgets on content
• providing context
• no explanation as to how users can benefit from using the widget

As a result, users do not expect to see the widget in the post and do not understand how to take advantage of it, which leads to banner blindness.

???? Insider Tips from Moyens I/O

• Do not place your widget at the top of the page. Usually, users don’t expect to get important information at the top of a post, so they’re likely to quickly scroll down and look for the information they need.

• Add widgets that match your content properly. This will help ensure relevance and keep users on the page. In this case, the user expects to see a widget and therefore pays attention to it. A context-free widget may be perceived as a banner ad causing banner blindness. In such cases, the widget may not work.

• Provide additional context for why you’re promoting these products. This not only helps ensure relevance to your target audience, it can also help your page rank better in search engines. So make sure you create a sensible lead that explains why your content includes a widget and how users can benefit from clicking it. A good lead example for a widget:

Myth #6: Using Widgets Requires Coding Skills and A Lot of Time

Let’s address another myth we hear over and over about widgets: widgets are difficult to use and require some coding skills.

Let’s fix the record. Widgets on Moyens I/O are very easy to install and require zero coding skills. Plus, they can be added to your website with just a few clicks. Watch the video below to learn how.

Solution

I hope we managed to dispel the most common myths about widgets for you. But there is much more. If you’ve heard other opinions about widgets that you believe may be a myth, let us know in the comments below.

Now, follow the tips we shared in this post, add travel widgets to your content and increase your income.