arrival TF1+ It takes place in a context where traditional streaming is facing turbulence. Salto, a previous joint project between France Télévisions and M6, was a notable failure and failed to attract attention. enough subscribers And because I had to increase your prices. Moreover, netflixThe once undisputed market leader has been forced to increase subscription prices and is now facing a wave of subscription cancellations. According to the figures published by the platform; Lost 3% of its subscribers in France in the third quarter of 2023. This represents Loss of 100,000 subscribers.
Launch of TF1+ It represents not only the emergence of a new player in the streaming world, but also a significant break from existing models. especially because it’s free. By offering a starter catalog Rich with 15,000 hours of content TF1+, which ranges from popular American series to the channel’s flagship programs, stands out as a serious competitor in this field.
This free, ad-supported platformIt provides an attractive alternative for those looking for a broadcast option no additional cost. Additionally, TF1+ also offers: An ad-free version for €5.99 per monthIt was called TF1+ Premium, which replaced MyTF1Max. This strategy has the potential to shake up the competition. a free serviceaccessible to a wide audience.
TF1+ wants to change the broadcasting world
January 8, 2024TF1+ is therefore preparing to enter the broadcast market. synchronization, a recommendation engine designed specifically for families. This technology is intended later released in March 2024makes a promise “Unprecedented” operation in the worldBy adapting content recommendations according to likes according to the television group every member of the family. This innovative concept can reshape the way content is collectively discovered and enjoyed.
In this changing landscape, TF1+ and Synchro have the opportunity to redefine broadcast expectations. If the platform is successful fascinate the audience And maintain its economic modelThis not only reshaped the broadcast landscape in France, but also inspired changes in music. worldwide broadcast industry. The future will tell whether TF1+ will succeed in revolutionizing the free-to-air space.
