Is it true that Apple intends to launch a portable console?

Recently, we have witnessed a series of speculations about the possibility of Apple launch a portable console. This theory gains strength considering the current technological scenario and the company’s history.

In 2015, Apple faced a setback with the Apple TV, which may have created a psychological barrier for the company to move in this direction, but the idea appears not to have been discarded completely.

Apple handheld console

Apple’s ability to develop both high-performance hardware and software cannot be underestimated.

Apple has already demonstrated its ability to integrate hardware, software and services efficiently, as evidenced by the success of iPhonederived from Mac OS X. Tim Cook, Apple CEO, reinforces this view.

In an interview with The New York Times, he highlighted the company’s passion for integrating hardware, software and services, considering these points of intersection as places where “magic happens”.

According to a report on Gameport, Apple is hiring former Xbox game console engineers for a project.

This rumor was corroborated by Jez Corden, a respected games journalist, who mentioned on the Xbox Two podcast that Apple is hiring Xbox engineers to build its own console.

Image: Iurii Laimin/Pexels

He highlighted that these rumors have been circulating for some time, but it is still unclear whether the console would be focused on virtual reality, metaverse or something similar.

A portable console would fit perfectly into Apple’s business model, which seeks to create a balance between hardware, software and services.

Furthermore, the portable gaming market it is extremely profitable, as demonstrated by the success of three of the five best-selling consoles in history, all portable and from Nintendo.

Currently, iPhones Pro already have the technical capacity to play AAA games, although the gaming experience may not be ideal due to the need for additional accessories, such as controls, or adjustments to the device’s posture.

The integration of dedicated gaming hardware, along with Apple’s software expertise, could offer a superior gaming experience.

Although it is still uncertain whether Apple will enter the consoles portable devices, the possibility cannot be ruled out. If this happens, it will mark a significant moment in the company’s history.